I feel richer now than I felt on my corporate salary, because of the freedom of doing things my way!"
Sarah Bradley – Leeds South


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Keith Sadler

Keith was appointed as CEO of The HR Dept Trust Ltd in 2021 after being a non-executive director of the company for several years. Keith has over 30 years’ experience in Corporate Finance and was responsible for a number of high-level M&A deals across the media sector in the 2000s. Keith was chief financial officer of News Communication & Media plc, which was acquired by Gannett U.K. Limited for £444 million, and The Wireless Group Plc, which sold to UTV Media plc for £100 million. He has held several positions, from Chief Financial Officer to Group Finance Director for companies including, WEARE 2020 plc and Dods Group PLC. Keith is currently the non-executive director and chairman of the audit committee, of three AIM listed companies, being Silver Bullet Data Services PLC, Warpaint plc and Hawkwing Plc.

Keith is a chartered accountant and holds an honours degree in economics from the University of Kent at Canterbury.